The Accidental Copywriter - How I Became a Copywriter With NO Experience
The Accidental Copywriter - How I Became a Copywriter With NO Experience
It's good...damn good
WOW … I love it! I’ve read Alan's book not once...but twice - and it's good...damn good...he pulls you in with stories from his past...then just like the legendary hypnotist Milton H. Erickson, he strategically places nuggets of copywriting and marketing gold inside those stories that just slip right into your brain while you are turning pages to find out what happened next to Alan. If you want a shortcut to learning the lessons of a top copywriter without going through the 20+ years it took him to pick up - buy the book and read it.
Rich Schefren, Strategic Profit
I Went From £7 an Hour as a Hairdresser To £1,500 Per Hour as a Copywriter And Became a Copywriter With NO Experience … By Pure Accident.
“Just Brilliant”
If you want to know how a hairdresser went from cutting hair to becoming a copywriter with NO experience. I was that hairdresser. Every word is true. I should know I lived every word you’ll read. I will tell you how I became a copywriter despite no previous experience or training. And if you are smart enough, you can follow my steps and copy me you can probably become a copywriter too.
I will also share with you my unconventional ways on how to market and I mean really truly market your copywriting business. I reveal exactly how I took my new copywriting business from zero to the number one position.
232-page new copywriter’s book designed to fit into your pocket. So you can read it on the go, read it in the coffee shop or even read it in the bath if that’s your preference.
It is packed with real-life copywriters’ stories.
It gives you my full transition from hairdresser to premium copywriter.
It takes you inside large corporate meetings from the eyes of a new copywriter.
It gives you insights into my copywriting mind and how I was thinking in the early days.
It reveals real behind-the-scenes as they happened.
It reveals my unique multi-million best-selling, copywriting direct response system.
It controversially reveals what I really feel about the world of copywriting.
It’ll make you laugh, cry and cringe, but I guarantee you’ll feel inspired.
It’ll make you wonder if this ex-hairdresser can do it surely I can too.
It shows you how I worked things out and avoided being overly educated to make it work out.
‘Tell-All’ Copywriting Book Reveals How You To Can Become a Copywriter
A book raved about by veteran copywriters, A-list copywriters and new copywriters as you will read below.
This Is A True Story Of How To Truly Transition Your Life From a Job To a Highly Paid Copywriter.
My story is a story you cannot afford to miss if you really want to become a copywriter. I am the ex-hairdresser of 20 years that used to work like a dog in my salons. Today I am a highly sought-after A-list copywriter. It’s true; I went from £7 per hour to as much as £2,000 per hour. How? It’s all in my book with nothing held back.
#Accidental Copywriter’s Secret No.1: The Key To Copywriting Fast-Track: I didn’t have years to do this. Here is how I did it almost overnight in one small book and it’s packed with detail you can copy.
#Accidental Copywriter’s Secret No.2: The Reality of Becoming a Copywriter: going from a job as a hairdresser to starting as a paid copywriter wasn’t that easy. Read how I did it. Some stories will leave you with your jaw wide open.
#Accidental Copywriter’s Secret No.3: The Only Way To Change Your Career: After over 20 years as a hairdresser with a reliable income. This is exactly how I gambled everything. This is also how I won my gamble.
#Accidental Copywriter’s Secret No.4: How To Get Big Copy Clients Chasing You: I never wanted low-paying clients. Here is how I aimed high and how I had many high-spending clients happy to hand over £50,000 for my services.
#Accidental Copywriter’s Secret No.5: Skip Years Of Trying: The idea of reading endless books on copywriting wasn’t something I could do. I read nothing but did everything. I reveal what I did and how I did it.
#Accidental Copywriter’s Secret No.6: My Secret Tool For Instant Copywriting Fame: I worked out how to become famous in the world of copywriting overnight. I do literally mean going from unknown to everyone knowing and talking. Read how and more.
#Accidental Copywriter’s Secret No.7: The Unknown Secrets of Huge Clients in 90 Minutes: Here is how in just 90-minutes I had a line of new clients begging for my service. I accepted 3 huge invoices (ONE FOR £35,000) for my copy services. In my book, I will show you exactly how I did that.
#Accidental Copywriter’s Secret No.8: The Funny, Dramatic, Hilarious, Downright Cheeky, Arrogant, Shy and real Story of How A Hairdresser Accidentally Became a Highly Sought After Global Copywriter Despite Having No Copywriting Experience - HOW?
Here’s a question; How the hell does someone become a copywriter by accident? And then get paid tens of thousands of pounds in between doing haircuts?
Crazy right and you probably had some kind of reaction to the above. This is a true story packed with proof below of how I became a copywriter. And frankly, at times it will sound pretty outrageous on many levels.
From 1982 - 2000 - I was a hairdresser - and then the owner of three hairdressing salons. I was also writing ads for my salons with zero copywriting training. I hadn’t a clue what I was doing. I’d never even heard of the word copywriting.
But during that clueless period in the 90s…
I was paid £1500 for a single A4 letter whilst still cutting hair.
I persuaded Jay Abraham to let me speak on his stage.
I became great friends with the godfather of guerrilla marketing, Jay Conrad Levinson.
I accidentally became a copywriter without knowing it had happened years later.
I wrote my first flyer because my old french teacher told me to (it transformed my business)
How seeing a biker on a beach with his gorgeous woman changed everything
How I discovered the ultimate switch to get my clients to say yes
I had clients for copy knocking at my door (so easy)
I created a 47% sales letter (that saved this guys marriage)
I sold over £1.2 million in cars in just 21-days for a guy with half a brain (literally)
I got a world-class copy mentor for free
I started hanging out with A-list copywriters (because they saw me as A lister)
I sold my three hairdressing salons to write full-time
I got three £50,000 client bookings from one 90-minute campaign
I created a multi-million pound higher response letter system that never failed (by breaking every single rule and formula you’ve ever learned)
AND NOTE: Why ‘probably’ Everything You’ve Been Taught About Writing Copy Is Wrong (Here’s what to do to become a copywriter)
But it’s true and I am still not quite sure how it happened.
Everything About How To Become a Copywriter Is in My New “mesmerising” Book - The Accidental Copywriter
So, I mapped out the whole hairdresser-to-copywriter story for you to read.
There are 232 pages. It’s packed with real stories from my own copywriter’s life and transitions right from day one. My writing story actually begins in the 80s and brought you right up-to-date into my world as an A-list copywriter.
I do not believe you need any experience as a copywriter. I had zero experience yet I still made it. I failed school and everything I know about writing copy and business was never taught to me in any copywriting course. This is all from the front lines, it is all real and you will find a ton of things you can copy, feel inspired from and build your own copywriting business with.
Readers LOVE IT.
“mesmerising - highly recommended - great book - profound - just wonderful - highly valuable - unique - recommended”
Many copywriting books are filled with formulas and egos, this is filled with results, humility, and the power of words. A copywriter is defined by how they adapt to adversity and the challenges of different businesses. Discovering how Alan turns adversity into opportunity again and again is more than just a book about copywriting, it's a manual for keeping focused and moving forward - generating massive results again and again. Declan Dunn
Dear Friend.
Alan Forrest Smith here.
I changed my career from hairdresser to high-demand copywriter at the age of forty. I went from getting paid around £350 a week to earning tens of thousands per week as a copywriter.
I live a good life today. That life was all written into being through writing copy and other writings. I live in a highly sought-after location. I drive a car paid for in cash. I do the things I want to do on a daily basis. And at the age of 57 years, I have just welcomed my new son into the world. That’s the life of a high-demand copywriter.
But less about me.
This is a long page to read. If you are interested in a serious life change you should take the time to read it. The contents are aimed at you and your life. Forgive me if at any time I sound like I am showing off. I'm really not I simply want to share what really happened to myself, to others and the possibility for you!
WHY LISTEN TO ME?
I wrote my first sales copy in 1985 but I started writing persuasion around the year 1979. I’ve been writing for a long time.
“mesmerising”
"I read it in one sitting, mesmerising! Alan recounts his journey from small-town hairdresser to highly-compensated business strategies and copywriter. You'll hear the good, the bad, and the ugly about growing a small business, and what it takes to be an enduring success going the non-conformist route. Alan recaps a career in the writing trenches and demonstrates that mindset, confidence, self-belief and dedication to solving real problems with empathy and facts, not fluff and fairy-tales, are what matter. I highly recommend to any aspiring copywriter or small-business owner!"
Kirt Christensen - Trading Science
My truth is
I used to work 7-days a week, drive through endless traffic to my hairdressing salons and work long hours. I had to be at my salon at 7:30 am and usually closed the salon doors at around 7 pm alone. My staff had all left hours earlier. The money was good but the hours were killing me. I never had enough time for anything and if I am really honest that part of my life feels like it went so fast I didn’t get the pleasure or enjoyment maybe I should have had.
After 17 years in my salons, my back had become so painful, that I would literally work two weeks and then have to have 3-5 days off lying on a hard floor to try and get relief. At one point I even bought an inversion table that would hang me upside down like a bat for an hour at a time.
I spent 17 years opening and closing the doors to this place. My back was obliterated at the end! I really did get to the stage where I simply couldn’t carry on doing this any longer. The pain, the hours and the endless staff hassles, I’d truly had enough. I had to move into something new and learn it fast as I had 4 kids and a huge house to pay for!
How Many Jobs Do You Know Where You Get Paid £1500 Per Hour?
One day while I was cutting hair a client asked who had been writing the marketing or sales letters and adverts from my salon that were flying through his door on a regular basis. I told him it was myself. He couldn’t believe it. He then asked me if I could write a collection of letters for his accounting business. I agreed I would and told him I didn’t want to pay (I have any idea why I said I would do it for a favour).
Finally, he came into the shop for his letters. I had put them on a floppy disc for him. He told me he understood I had said I didn’t want to be paid but still he handed me an envelope with £500 in it. This was 1996-7 I think and all I know is I had just got paid more for one hour of work than I was paying myself for well over 100 hours a week!
“brilliant insights”
Beautiful book, amazing tips, and a must-read for anyone who wants to learn what it takes to make it. And by “make it,” I don’t necessarily mean money or fame, but to reach the goals one has set out to achieve.
You will love this book as I do.
Michel Fortin
I Got Handed £1500 In An Envelope - For Writing Two A4 Letters!
The client came back to my salon and told me the letters had been a huge success. He sent me another client. This time, I charged the client what was a risky price in my eyes. I asked for £1,500 for the letters. He told me it was cheap. I wrote the letters and again I received an envelope with pound notes - £1,500 cash - I had just been paid 4 months wages for something that I had spent one morning writing upstairs in my small office in between salon clients. It felt good and changed the way I started to think about my future. Could I get paid to write letters for real clients as a business?
By the year 2000, I was getting paid more than one year’s wage from writing part-time and after 17 years of owning salons, you can now imagine what I was thinking.
“a wonderful book”
“What a wonderful book – great advice embedded in great stories. It’s like you’re learning direct response and copywriting right along with Alan as he transforms his own business, works with clients and learns from his mentors. This is about so much more than techniques – it conveys the mindset you need to write, market and succeed.”
David L. Deutsch, www.DavidLDeutsch.com
A New Client Handed Me £35,000 To Write A Series Of Magazine Adverts!
By 2002 I was inundated with writing projects. Despite having no formal training and no history of writing this kind of marketing and advertising material I had to make a decision to carry on working as a slave in my salons or jump headfirst into my writing business.
Everyone I knew thought it was too high a risk to change careers at forty but to be honest, it didn't feel like a risk because I couldn’t carry on with what I was doing - breaking my back!. I needed a change that would pay me more than my salons and not kill me in the process. This felt like the right thing. It was as you’ll see!
My first famous client was Jay Abraham. He didn’t pay me despite earning him over £800,000 in ticket sales from a London gig but he allowed me to speak at his event for 30-minutes. After that 30-minutes speaking (which was packed with mistakes) I got paid £35k from a film company on the south bank in London to write a series of new magazine adverts. I wrote the adverts that were a major success for the company. Remember I had NO writing experience. I failed school and never took a single exam!
I managed to find the original advert (one from a series) for the film company. It is old and feels amateurish to show you but ... I got paid and they got a result!
"That's the first book I've read in one sitting in years. The way you weave the stories to pass on the lessons is a great example of the craft. And there are a lot of valuable gems to be found along the way. "It also gave me a few needed reminders. Thanks for that."
Paul Myers
Clients From All Industries
Today, I’ve written for hundreds of businesses; Global Security Firm, Cyber Warfare Prevention, Famous LA Movie Maker, Film Makers, Dentists, Musicians, Artists, UKs No.1 Real Estate Landlords, Window Company, Software Accountants, Hairdressing Beauty Salons, Boxer, Boxing Kick and Cage Boxing, Football Website, Guitar Company, Piano Company, Professional Speakers, Publishers, Book Publishers, CD and DVD fulfilment house, Stunt Company, Bespoke Furniture, Writers and Authors, Landscaping, Prestige Cars, Premium Cosmetic, Magazines, Events and Seminars, Global Email Delivery Co., Website Builders, Spy Software, Oil Corporation, Golf Experts, Arctic Cruises, SME, Technology, Accountants, Lawyers, Solicitors, Yoga, Investing, Online gaming, Mercedes, Private church, London BBC TV Stars, BBC Presenter, and Authors And more.
My writing even saved a young woman from death in Australia by raising funds for a life-saving operation.
I even wrote a huge $73,000 and handed that cash to an Amazonian rainforest charity in San Francisco for the amazonian Indians in Ecuador.
I wrote myself a car paid in cash.
I wrote myself a debt-free life.
I hope you can see how I can be more than qualified to help you.
“the mind and experiences of a great copywriter”
"I fell into the thing." He says. There's nothing wrong with not finding your calling right out of high school (provided you even finish). No, sometimes your calling finds you. Never at risk of being a footnote in the history of copywriting lore, Smith goes ahead and commemorates his journey in a way that's refreshingly accessible and non-cliquey. If you're looking for a "How to Write Copy Good" manual, this isn't it. If you think you might like a window into the mind and experiences of a great copywriter, then you've hit pay dirt. While I'm grateful for the background on this eccentric and eclectic marketing personality, this memoir, if I may call it that, is a brilliant piece of copy in itself. By that, I mean, after reading it you'll want to hire him to write for you. –
Tyler E. West
What’s In The Book?
232-page paperback book (and eBook) designed to fit into your pocket. So you can read it on the go, read it in the coffee shop or even read it in the bath if that’s your preference.
It is packed with stories.
It gives you my full transition from hairdresser to premium copywriter history.
It takes you inside large corporate meetings.
It gives you insights into my mind and how I was thinking.
It reveals real behind-the-scenes as they happened.
I reveal my unique multi-million best-selling direct response system.
It controversially reveals what I really feel about seminar speakers.
It’ll make you laugh, cry and cringe.
It’ll make you wonder if this ex-hairdresser can do it surely I can to.
It shows you how I worked things out and avoided being overly educated to make it work out.
Order Today, simply scroll up and click Add to Cart Button
Yours
Alan Forrest Smith, The Accidental Copywriter.
PS. Some FAQs:
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